Circular by design.
Our first minim™ product is a refillable deodorant in a 100% recyclable stainless steel container. Designed to last, it reduces the need for single-use packaging while looking good in hand or on shelf.
With Unilever scale.
Real impact requires scale. That's why we're working with Unilever’s top brands like Degree, Dove and AXE to make change on a global scale.
Coming soon to Loop.
Degree, Dove and AXE deodorants will be available in the minim™ container through Loop - circular shopping platform. Purchase your deodorants on Loop’s website and they’ll be delivered to you.Read more about Loop
Reuse. Refill. Repeat.